Baume and Mercier

Baume & Mercier Riviera 42mm Automatic Watch 10660

£2,750

The Riviera is back again in subtly grayish hues, with a variation on the “Swiss-made” 42 mm automatic Riviera with a steel case and a slate-grey dial on an interchangeable grey rubber strap. The sand-blasted titanium bezel, fastened to the case with four functional screws, brings this contemporary piece a stealthy, driven look.

The Riviera is back again in subtly grayish hues, with a variation on the “Swiss-made” 42 mm automatic Riviera with a steel case and a slate-grey dial on an interchangeable grey rubber strap. The sand-blasted titanium bezel, fastened to the case with four functional screws, brings this contemporary piece a stealthy, driven look.

A distinctive look reinforced by a gold-plated PVD ring, which provides luminosity in a perfect juxtaposition of the matte hue of the bezel and strap. There’s no mistaking its sporty pedigree. It is subtly softened by a dial in a beautifully lacquered “slate” hue, highlighted by tone-on-tone “wave” decorations, as well as Roman numerals and indexes.


RIVIERA
Created in 1973, the Riviera watch returns this year to revive the spirit of a distinguished watchmaking era. One of the Brand’s icons, it still features the distinctive bezel and streamlined steel watchcase that have brought it such renown. Rather than a revival, the fifth generation of this legendary watch strikes the chord of an authentic renewal.

Some watches stand the test of time. The Riviera is one of those. When it was launched in 1973, Baume & Mercier chose to present a powerful, unique, different, and distinctive watch. At a time when the watchmaking industry could afford to do almost anything, the Riviera broke with traditional codes.

BAUMATIC 8-YEAR WARRANTY EXTENSION
All Riviera or Clifton timepieces* equipped with a Baumatic manufacture movement are eligible for an additional 6-year warranty upon registration on their website.
*This program is retroactive to all timepieces bought from January 1st, 2023.


About Baume & Mercier

Quality

Baume & Mercier has been developing its expertise for 190 years. This expertise is based on the principle of manufacture, meaning every stage in the creation of a timepiece is controlled in-house, as is the assembly of its various components. This choice reflects the Maison’s strong principles and is a guarentee of the highest quality. This tradition of excellence at Baume & Mercier is based on the design and development of its products at the Maison's headquarters in Geneva, and on the manufacture process carried out at its manufacture in the Swiss Jura, in Les Brenets. This means that watch production is centralized in Switzerland. Baume & Mercier attracts the best talents to ensure it achieves the ultimate quality and respect for tradition; this has been the Maison’s strength since it was founded.

Design & Development

Each of our watches is a result of the passion of our master watchmakers and a desire to innovate, which is reflected in thousands of sketches, hundreds of hours of modelling, and years of development.

The skill of our design studio lies in finding the balance between artistic creativity and technical possibilities, which is the responsibility of our development engineers.

Testing

The assembled calibers and cases are submitted to the most stringent individual tests to ensure every timepiece functions according to Baume & Mercier's specifications. The mechanical watches are tested on a machine for the movement’s accuracy and power reserve. Their function controls are also tested: setting the time, jumping date, chronograph and any other complication.

The watches then undergo thermal shock testing, which highlights any hidden flaws. Every watch made at the manufacture in Les Brenets also undergoes a number of visual and aesthetic checks. Lastly, to ensure consistent and flawless quality, each finished piece undergoes a final meticulous check before being sent to one of our approved retailers.

Brand: Baume and Mercier
SKU: WN00032
Brand collection: Baume & Mercier Riviera Collection
Recipient: For him
Watch case size: 41-45mm
Watch dial colour: Silver/grey
Watch movement: Automatic
Water resistance: 100M / 10ATM

Case size 42mm
Model reference 10660
Watch bezel type Fixed
Watch clasp type Folding
Watch dial numeral Baton, Roman
Watch features Date
Watch guarantee details 8 years
Watch metal material Stainless Steel, Titanium
Watch power reserve 38 hours
Watch strap material Metal

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