Explore our Citizen Watches
Better Starts Now
CITIZEN, a trusted name and brand leader in the watch industry for over 100 years, is known the world over for its uncompromising values: technical precision, innovative mindset, quality craftsmanship and design excellence.
The first to create quartz crystal and titanium timepieces, CITIZEN was also an early pioneer in advocating for the environment, launching the first light-powered watches with proprietary Eco-Drive technology in 1976, thus adding eco-mindful as a core value.
CITIZEN advocates “Better Starts Now,” searching for and accomplishing goals that better our lives. In this respect, CITIZEN aligns with organisations and personalities that reflect the values of the brand including the RAF Red Arrows.