Loading products...
No more products to load!
No more pages to load
Lady Premier reimagines the brand’s 1940s designs for today. Sculptural silhouettes, radiant hues, cascading diamonds, and ombré finishes come together in playful elegance. The collection captures the poise and unscripted spirit of the Lady Premier woman - honoring those who shaped the brand’s past and those defining its future. In the 1940s, Willy Breitling introduced the Premier line, elevating the chronograph from a tool of precision to an expression of style, with refined materials, elegant detailing, and one of the first chronographs designed specifically for women. Later, his stylish and charismatic wife Beatrice would become his muse and a defining force in the brand’s creative direction. Now, Breitling brings that unscripted elegance into the present with the new Lady Premier. Minimalist numerals, lozenge hands, and a sculptural crown enhance its jewellery-like appeal.
Loading products...
No more products to load!
No more pages to load