Watches

A Watch Years in the Making: Introducing the Northampton Saints x Bremont Limited Edition Timepiece At Michael Jones Jeweller, we are incredibly proud to unveil one of the most exciting projects we have ever been involved in. The Bremont x Northampton Saints Limited Edition Terra Nova is a watch that represents heritage, passion, teamwork and local pride, bringing together three...

Celebrating its long-term relationship with the Ministry of Defence, Bremont presents the HMAF limited edition collection of 3 purpose-built timepieces inspired by the brand’s Land, Sea and Air collections and its enduring connection to His Majesty’s Armed Forces.

We are incredibly excited to officially launch NORQAIN watches at Michael Jones Jeweller, Banbury. As one of the newest luxury Swiss watch brands to join our showroom, NORQAIN brings a fresh energy to our growing collection of premium timepieces.

May 9, 2026     TUDOR announces a new partnership with the Japan Sumo Association and its exclusive universe, The Grand Sumo. Steeped in a 1,500-year-old history, Sumo wrestling is a proud traditional culture and a universal sporting phenomenon. TUDOR is stepping into this world of tradition through this new partnership.           TRADITION IS EVERYTHING At...

HYDROCONQUESTCOMMONWEALTH GAMESEdition for Glasgow 2026 As Official Timekeeper and Official Partner of the Glasgow 2026 Commonwealth Games, Longines stands faithfully behind every athlete, every performance, and behind every emotion they reveal.  The Swiss watchmaker celebrates its enduring bond with one of the world’s largest multi-sport events by introducing a special edition HydroConquest. Limited to 2,026 pieces in each of its...

Few names in watchmaking resonate with such reverence as El Primero. More than just a movement, it represents a turning point in horological history — a bridge between tradition and innovation, between resilience and reinvention.

This is the story of how the El Primero came to life, survived near extinction, and evolved into one of the most celebrated mechanical movements ever created.